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undergraduate thesis
Primjena umjetne inteligencije u marketingu
2019. urn:nbn:hr:211:410028
Mandić, Luka
University of Zagreb
Faculty of Organization and Informatics
Department of Economics

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Mandić, L. (2019). Primjena umjetne inteligencije u marketingu (Undergraduate thesis). Varaždin: University of Zagreb, Faculty of Organization and Informatics. Retrieved from https://urn.nsk.hr/urn:nbn:hr:211:410028

Mandić, Luka. "Primjena umjetne inteligencije u marketingu." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2019. https://urn.nsk.hr/urn:nbn:hr:211:410028

Mandić, Luka. "Primjena umjetne inteligencije u marketingu." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2019. https://urn.nsk.hr/urn:nbn:hr:211:410028

Mandić, L. (2019). 'Primjena umjetne inteligencije u marketingu', Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, accessed 24 February 2025, https://urn.nsk.hr/urn:nbn:hr:211:410028

Mandić L. Primjena umjetne inteligencije u marketingu [Undergraduate thesis]. Varaždin: University of Zagreb, Faculty of Organization and Informatics; 2019 [cited 2025 February 24] Available at: https://urn.nsk.hr/urn:nbn:hr:211:410028

L. Mandić, "Primjena umjetne inteligencije u marketingu", Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, Varaždin, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:211:410028

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Metadata
TitlePrimjena umjetne inteligencije u marketingu
Title (english)The usage of artificial intelligence in marketing
AuthorLuka Mandić
MentorIva Gregurec (mentor)
MBZ: 301524
Committee memberDamir Dobrinić
MBZ: 215903
GranterUniversity of Zagreb
Faculty of Organization and Informatics
(Department of Economics)
Varaždin
Defense date and country2019-09-24, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Organization and Informatics
Abstract
Ovaj rad se bavi tematikom primjene moderne tehnologije u marketingu, konkretnije primjenom nečega što se danas naziv umjetnom inteligencijom. Prema tome, potrebno je prvenstveno pojasniti sam pojam umjetne inteligencije i temeljne principe na kojima ona uopće radi.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:211:410028
Study programmeTitle: Information Systems
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) informatike (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) informatike)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) icon
Created on2020-05-04 10:24:14