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undergraduate thesis
Društvene mreže kao suvremeni kanal izravnog marketinga
2018. urn:nbn:hr:211:112458
Bukvić, Arijana
University of Zagreb
Faculty of Organization and Informatics
Department of Economics

Cite this document

Bukvić, A. (2018). Društvene mreže kao suvremeni kanal izravnog marketinga (Undergraduate thesis). Varaždin: University of Zagreb, Faculty of Organization and Informatics. Retrieved from https://urn.nsk.hr/urn:nbn:hr:211:112458

Bukvić, Arijana. "Društvene mreže kao suvremeni kanal izravnog marketinga." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2018. https://urn.nsk.hr/urn:nbn:hr:211:112458

Bukvić, Arijana. "Društvene mreže kao suvremeni kanal izravnog marketinga." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2018. https://urn.nsk.hr/urn:nbn:hr:211:112458

Bukvić, A. (2018). 'Društvene mreže kao suvremeni kanal izravnog marketinga', Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, accessed 05 February 2025, https://urn.nsk.hr/urn:nbn:hr:211:112458

Bukvić A. Društvene mreže kao suvremeni kanal izravnog marketinga [Undergraduate thesis]. Varaždin: University of Zagreb, Faculty of Organization and Informatics; 2018 [cited 2025 February 05] Available at: https://urn.nsk.hr/urn:nbn:hr:211:112458

A. Bukvić, "Društvene mreže kao suvremeni kanal izravnog marketinga", Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, Varaždin, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:211:112458

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Metadata
TitleDruštvene mreže kao suvremeni kanal izravnog marketinga
Title (english)Social networks as modern channel of direct marketing
AuthorArijana Bukvić
MentorIva Gregurec (mentor)
MBZ: 301524
Committee memberDamir Dobrinić
MBZ: 215903
GranterUniversity of Zagreb
Faculty of Organization and Informatics
(Department of Economics)
Varaždin
Defense date and country2018-09-17, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Organization and Informatics
Abstract
Rad obrađuje teorijsku osnovu pojma i razvoja izravnog marketinga i njegovih oblika. Fokus rada je na društvenim mrežama kao suvremenom kanalu izravnog marketinga. Rad u konačnici pruža i praktične primjere korištenja društvenih mreža u svrhu provođenja aktivnosti izravnog marketinga.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:211:112458
Study programmeTitle: Economics of Entrepreneurship
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence Attribution 3.0 Unported (CC BY 3.0) icon
Created on2019-03-04 12:36:49